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Category: Marketing

Home Archive by Category "Marketing"
sme-business-plan-nigeria

The Ultimate Guide to Designing a Workable Business Plan

April 8, 2018deolaentrepreneur, Goals, Marketing

  Thousands of entrepreneurs often ask this question, “why should I write a business plan when it’s just a small business?” Most of them rarely see any reason to create…

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social media digital marketing nigeria africa

Digital Epidemic: Here’s why I wrote a Digital Marketing book for Africa

September 9, 2016deolaAdvertising, Book Review, Marketing, MisConceptions

Follow you on Twitter? To where? I remember a respectable business man genuinely asking this question four years ago as I shared insights and strategies on using digital and social media for business at the Pan Atlantic…

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Five Tactics to Boost your Marketing in 2016

November 12, 2015deolaMarketing

So I received several email acknowledging and requesting I share more trends about the impact of digital and social media on business and I will be ending the year by…

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OLX: Staying Sane, Smart and Doing Business Online

April 13, 2015deolaFailure, Marketing

A week like this is the delight of any columnist; there’s simply a lavish banquet of hot topical issues to choose from. Coming into the weekend after the gubernatorial elections,…

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Marketing: A is for Audience

March 9, 2015deolaMarketing

  No matter the kind of business you are involved with – web design, web and mobile applications development, graphic design, blogging, make-up, fashion design, etc. – the first rule…

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Common Misconceptions about Digital Marketing

September 29, 2014deolaMarketing

  Digital Marketing is growing and it is permeating every business practice. The integration of social media into marketing is reducing the cost of marketing communication and it is making…

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Register for the WordPress Event at the 2014 Social Media Week

January 25, 2014deolaBlogging, Marketing, Uncategorized, Worpress

There’s a lot coming up about WordPress in Nigeria as we are set to organize a meetup about WordPress during this year’s SocialMEdiaWeek in Lagos, Nigeria. Apart from the WordCamp…

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Recent Posts

  • Emotional Storytelling: Why Brands are Campaigning through Authentic Human Stories
  • The Ultimate Guide to Designing a Workable Business Plan
  • Digital Epidemic: Here’s why I wrote a Digital Marketing book for Africa
  • Facebook: From Social Network to Media Giant
  • Being thirteen: What your teen knows will shock you
  • Blogging and social media issues that rocked 2015 in Nigeria
  • Five Tactics to Boost your Marketing in 2016
  • Dealing with Information Overload
  • How Mobile Messaging is driving Ecommerce
  • The Blogger, the Brand and the Law

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Recent Posts

  • Emotional Storytelling: Why Brands are Campaigning through Authentic Human Stories
  • The Ultimate Guide to Designing a Workable Business Plan
  • Digital Epidemic: Here’s why I wrote a Digital Marketing book for Africa
  • Facebook: From Social Network to Media Giant
  • Being thirteen: What your teen knows will shock you

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