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oau-ife”Life is either a daring adventure or nothing”

Short Profile:

Deola Kayode lives at the intersection of social culture, brand marketing and digital technology. He has helped small businesses punch above their weight and supported some of Africa’s top 50 brands engage their target audience in a more meaningful and profitable way. With Diplomas in Public Relations, Advertising and Inbound marketing He carefully nests as a shape-shifter on the innovative side of building great brands. He spends most of his time consulting and contributing to the narrative about the evolution of social and digital innovation in Africa.

Full-time Consulting Engagements & Freelance (Brands)

Brands & Clients worked on (Past and Present) — Nigerian Breweries ( Gulder, Star, Heineken, Strongbow Apple Cider, Stella, Tiger Beer), Pepsi Co (Pepsi, 7up, Aquafina, Mirinda SSA, Quaker Oats), Tecno Mobile, AXA Mansard, Startimes, Flour Mills of Nigeria (Golden Penny Pasta), First City Monument Bank (FCMB), Luna (Luna and Popular Milk), NASCO (NASCO Cornflakes, NASCO Biscuit, Brytex Detergent), Kalbe Limited (Pro Cold, Komix), Radix Pensions, MTN Nigeria, Bank of Industry, Nigeria (BOI), Swan Soft Drinks, GTBank, Access Bank, Lead Capital, Marine Assets, Trustfund Pensions, Lead Capital, New Healthway Product Limited (MOKO), Suburban West Africa, Skye Bank, Access Bank, Bank PHB

oau-unife-beyond-ife-campus-adeola

Professional Working Experience:

  • Insight Publicis | Strategic Planning | Strategy and Digital Planning Manager
  • Aquaonline Nigeria | Admin & Operations | Operations Manager
  • Aquaonline Nigeria | Account Management | Account Manager
  • Teleios Consulting | Branding & Communications Strategy | Managing Partner
  • Alder Consulting | PR, Brand Strategy Consulting | Associate Consultant
  • Visible Impact Limited| Management Consulting | Communication Strategist
  • Advertange Media Services | Outdoor Advertising | Media and Graphics

Education:

  • 2012 – Diploma in Advertising, Advertising Practitioners Council of Nigeria (APCON)
  • 2011 – Certified Inbound Marketing Associate, HubSpot Academy
  • 2011 – Diploma in Public Relations, Nigerian Institute of Public Relations (NIPR)
  • 2007 – Bachelors Degree, Microbiology, Obafemi Awolowo University
  • 2004 – Basic Medical Sciences, Obafemi Awolowo University
  • 1997 – Lagos State Model College, Meiran Lagos State

Internships:

  • 2006 – National Agency for Food and Drug Administration and Control (NAFDAC) |Government Regulatory Body |Intern

Speaking Engagements& Lectures:

NIGERIA:

  • 2010 – 2015 – Enterprise Development Center, Pan Atlantic University (CEM Programme)
  • 2012 – MMS – Media Monitoring Services – Introduction to Digital/Social Media Monitoring
  • 2013 – AAAN (Advertising Agencies Association of Nigeria) / Introduction to Digital/Social Media Marketing
  • 2013 – Bank of Industry (BOI) – Introduction to Digital/Social Media
  • 2013 – Lagos State Cyber Safety Conference – Avoiding Social Media Drama

cybersafety-nigeria-social-digital-lagos2012 Lagos State Students Cyber-Safety  Conference

  • 2013 – Social Media Week 2013/2014 – Customer Service for Start-ups
  • 2014- APCON (Advertising Practitioners’ Council of Nigeria) – Using Digital Media effectively
  • 2014 – MSBM (Metropolitan School of Business and Management) –
    Social Recruitment for Human Resource Managers
  • 2014 – Social Media Week, Online Marketing for Smart Entrepreneurs (OMSE)
  • 2014 – Nigerian School Conference, Lagos
  • 2014 – Nigerian School Conference, Port Harcourt
  • 2014 – Saviour Consult – Media buying in the age of Social Media

wordpress-wordcamp-africa-nigeria2012 WordCamp  Kenya

  • 2015 – RCCG Youths – Nu Breed, Impact and Evangelism: Opportunities in Digital & Social Media
  • 2016 – TEDxIkeja – Going Africa, Featured Speaker
  • 2017 – Signature Summit Branding and Digital ( the know how)
  • 2017 – Beyond Ife, Creating the Future : If life were a game, here are the rules
  • 2018 – Social Media Week, Enhancing Home-grown Food Potential in Nigeria
  • 2018 – Social Media Week, Evolution of Social Media
  • 2018 – Social Media Week, Email Marketing & Lead Nurturing: Generate,Engage and Convert

KENYA:

  • 2012 – WordCamp Kenya Social, Mobile and Localization techniques for Bloggers & Small Businesses

RCCG Youths, Nu Breed, Redemption Camp

Press Features, Appearances & Interviews (TV & Radio):

  • NN24
  • Daytime Talk, Lagos Television (LTV)
  • Eko FM
  • Punch Newspapers: Social Media for Business (Columnist )
  • Compass Newspapers

radio-press-deola-kayode-social media-inspiration-fmInspiration FM, Lagos Nigeria

  • Inspiration FM: On Air Book Club
  • Radio Continental
  • Lagos Television – LTV : Doing Business in Lagos
  • Lagos Television – LTV : Daytime Talk
  • Cool TV: Social Media, youths and the 2016 Nigerian Elections
  • Business Day: Book on Digital Marketing directs African Businesses how to Reach Buyers

Volunteer, Charity & Co Curricular Initiatives (Past or Present):

  • 2016 – 2018 Mentor, Tony Elumelu Foundation

Awards & Recognition:

  • 2006 – Second Runner Up, Chartered Institute Of Personnel Management (CIPM) National Essay Competition
  • 2014 – Cowbell Golden Penn Awards 2014, Future writer (columnist) of the year (Nominee)
  • 2011 – Social Media thought leader of the year. Social Media and Web Addicts & Media Awards (SOWAMBE), Nigeria

Fellowships & Associations:

  • 2010 – Associate Fellow, Nigerian Leadership Initiative (Oct 2010 Class)
  • 2011 – Consul, Social Bakers (A Social Media Analytics platform)
  • 2016 – Facebook Agency Ambassador Programme (Johannesburg, South Africa)
  • 2017 – Facebook Agency Ambassador Programme (Dublin, Ireland)

2016 Facebook Agency Ambassador Programme

Books:

2017 – Digital Epidemic, Strategic eMarketing Guide to Growing your Business in the Age of Connected Customers.

adeola-kayode-digital-marketing

Day I got the first copy of my book, Digital Epidemic: Strategic eMarketing Guide to growing your Business in the age of Connected Customers

Slideshare Presentations:

Communications Strategy in the Era of Accountability from Deola Kayode

 

The impact of social media marketing communications on consumers perception of brands kayode adeola from Deola Kayode

Online Courses:

Guest Posts & Articles:

Recent Posts

  • Nigeria @ 65: We are the Infrastructure
  • Stop falling in love with your business ideas
  • Emotional Storytelling: Why Brands are Campaigning through Authentic Human Stories
  • The Ultimate Guide to Designing a Workable Business Plan
  • Digital Epidemic: Here’s why I wrote a Digital Marketing book for Africa

Contacts

me@adeolakayode.com

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