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Category: social media

Home Archive by Category "social media" (Page 2)

Content Marketing vs. Traditional Marketing

June 24, 2013deolaMarketing, social media, YouTube

If you are wondering why and how the traditional approach is different from content marketing, here is an infograph to show you how; Content Marketing vs Traditional Advertising infographic by…

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video blogging in Nigeria

Top Nigerian Video websites and blogs you should be checking out

May 14, 2013deolaAdvertising, Insight, Marketing, social media, YouTube

Using Videos for Content marketing is becoming big business. Even with the limitations of bandwidth, there’s a lot of love for video content online. People love to watch and share…

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Ultimate Guide to Image Sizes for all Social Media Networks

April 15, 2013deolaDesign, social media, Worpress

With the recent launch of Facebook’s news feeds, the importance of images in visual commmunications cannot be overstated. Apart from colours, understanding how to properly set the sizes of your images…

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Real #OgaAtTheTop: How Nigerian Commedians are rocking Social Media

March 16, 2013deolaAdvertising, Blogging, entrepreneur, featured, Marketing, Skill, social media

With #OgaAtTheTop still trending on Twitter and going viral over the digital space, Nigerians have transformed the Lagos State Commandant of the Nigerian Security and Civil Defence Corps into an…

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What is Social Media Marketing? – A Consumer Behaviour Research

August 7, 2012deolaAdvertising, Blogging, Book Review, Branding, entrepreneur, featured, Insight, Public Relations, social media

Social Media Marketing (SMM) refers to the process of disseminating messages, gaining internet traffic or attention through social media websites in order to promote a personality, cause or marketing a…

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Interview: Blogging, Money and Lifestyle with Olorisupergal.com

May 28, 2012deolaBlogging, enterprise blogging, entrepreneur, social media

1. Hi Olorisupergal. Can we meet you? My name is Ajibade Oluwatosin. I grew up in Lagos, I’m a Christian, with a B.Sc in Accounting. I am a social media…

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Why every organisation needs a corporate, authoritative blog – Part 1

April 24, 2012deolaBlogging, Branding, enterprise blogging, entrepreneur, Public Relations, social media

The question of whether every organisation needs to have a blog or even participate on social media is a decision most management boards need to have lots of courage to take….

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Recent Posts

  • Emotional Storytelling: Why Brands are Campaigning through Authentic Human Stories
  • The Ultimate Guide to Designing a Workable Business Plan
  • Digital Epidemic: Here’s why I wrote a Digital Marketing book for Africa
  • Facebook: From Social Network to Media Giant
  • Being thirteen: What your teen knows will shock you

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