Archive for July, 2011

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True Branches LLC: Helping Shopping across Oceans
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True Branches LLC: Helping Shopping across Oceans

By on Jul 28, 2011 in Branding, career, enterprise blogging, entrepreneur, Money, New Nigeria, Nigerian Role MOdels

True Branches is a technology based lifestyle startup headquartered in Chicago, IL, USA and with an office in Nigeria. They are positioned to help bridge the gap between consumers and the global market place. They offer full shopping solution that includes research, sourcing, payment and delivery of items requested by customers. Our aim is to provide [...]

Consumer Engagement, Social Media and Brands: A Recap
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Consumer Engagement, Social Media and Brands: A Recap

By on Jul 26, 2011 in Branding, career, New Nigeria, personal productivity, social media

The Consumer Engagement seminar was themed ‘Harnessing the Power of Social Media for Brands’ and was aimed at challenging creative minds on how people and brands can leverage on the impact on social media in meeting business objectives. The programme, which was sponsored by Flying Antlers and Hotsauce Limited was held on the 21st of [...]

5 smartest Nigerian brands using social media
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5 smartest Nigerian brands using social media

By on Jul 04, 2011 in Branding, entrepreneur, Insight, MisConceptions, social media

As brands battle the decision whether to go social media, how to engage new media platforms and exploring the new ways to sell their products and engage their rapidly changing consumers. While some are busy considering what to do, some are brilliantly leveraging on social media to meet the rapidly changing consumer behavior to promote [...]

El-Rufai tweets about his arrest
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El-Rufai tweets about his arrest

By on Jul 02, 2011 in Uncategorized

In a move seen as another evidence that communication is changing. Mallam Nasir El-Rufai, one of Nigeria’s tech-savvy public figures posted about his own arrest on Twitter. “Got detained by the SSS on arrival at Abuja Airport . No reason given. On our way to the SSS HQ. Will keep you posted if phones not [...]